At Grey, we pitched and won the Whitney Museum of American Art. One of the first briefs after becoming the museum's agency was to launch a campaign for the Jeff Koons Retrospective. As we dug into Jeff's story, we realized he was kind of a perv and people liked it. So the work was done for us, we made a campaign that gave people what they liked about Jeff Koons - tasteful pervy ads.

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[Subway Out of Home & Social Posts]

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[During the Retrospective - Print & Out of Home]

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[Times Square Out of Home]